Effective Date: August 5, 2025

This Privacy Policy describes how TruSight, LLC (“TruSight,” “we,” “us,” or “our”) and its subsidiary Private Equity Info collect, use, and protect personal information through our websites, including trusightllc.com, privateequityinfo.com and investmentadvisorsearch.com. By using our services or visiting our websites, you consent to the practices described in this Privacy Policy. 

Contact Information

TruSight, LLC 
1133 Dekalb Pike 
Blue Bell, PA 19422 
United States 

For any privacy-related inquiries, contact us at: dan@trusightllc.com

Information We Collect

We collect the following categories of personal information: 

• Contact Information – such as your name, email address, phone number, company name, and job title. 
• Billing Information – including payment-related details when you purchase a subscription or service. 
• Usage Data – including general website behavior (e.g., pages visited, forms submitted) and detailed usage activity for subscribers who create accounts to access the Private Equity Info database. This may include frequency of logins, search activity, or features used. 
• Account Credentials – for Private Equity Info subscribers only, we collect usernames to create and manage secure user access. Passwords are encrypted.

How We Collect Information

We use cookies and similar technologies to improve your experience and understand usage trends. We collect personal data directly and indirectly through: 

• Forms you submit on our websites 
• Cookies and tracking technologies 
• Analytics tools (Google Analytics) 
• CRM and marketing tools (HubSpot) 
• Activity tracking within subscriber accounts on the Private Equity Info platform

How We Use Your Information

We use collected information to: 

• Provide customer service and respond to inquiries 
• Send service updates, promotional communications, or product announcements 
• Process transactions and manage billing 
• Analyze website and product usage to improve our offerings 
• Create and manage user accounts for Private Equity Info, if applicable. Usage activity from Private Equity Info accounts is never shared with or sold to any third-party. 
• Names, emails or any information that we collect are never shared to any third-party. 

Third-Party Services

We may share data with trusted third-party services that help us operate our business, such as: 

• HubSpot – for marketing and CRM communications 
• Google Analytics – for traffic and behavior insights 
• Authorize.net and Stripe – for secure payment processing 

These third parties are only given the information necessary to perform their functions and are contractually obligated to protect it. 

Your Rights

You may request to: 

• View the personal information we have about you 
• Correct any inaccurate information 
• Delete your personal data, subject to legal or contractual requirements 

We respond to all verifiable requests within the timeframes required by law. We comply with the California Consumer Privacy Act (CCPA) and make reasonable efforts to honor rights under the General Data Protection Regulation (GDPR), where applicable. To make a request, contact dan@trusightllc.com. 

Data Retention

We retain personal information as long as necessary to fulfill the purposes described in this policy, or as required by applicable law.

Data Security

We take appropriate steps to help protect the personal information we collect. While no system can be completely secure, we maintain safeguards designed to protect your data and will continue to evaluate and update our security practices. 

Privacy Policy Updates

We may update this Privacy Policy periodically. All updates will be posted on this page with the “Effective Date” noted above. If we make material changes, we will notify users via email and update the policy on our website.